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Optimizing Systems
Bottlenecks
Complex Systems
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System Constraints
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The Goal
Conversation
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Trust
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Influence the Narrative
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Follow the conversation
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Emotional Foundations of Communication
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Fundamentals of marketing
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What is an ideal customer?
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Marketing and sales is everyone's problem
Enterprise Sales - Convincing a group
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How do we ask a question of a stranger on the internet?
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How do we measure?
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Question prescribed wisdom
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So how do we solve this?
A/B testing
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Remove negative narratives about your competitors from your marketing
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Marketing Communication
Marketing Communication
Eliot Muir
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Eliot Muir
Oct 12, 2021
1 min read
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Let’s rethink the fundamentals of marketing communications.
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