Need to engage Management and Technical Folks

The highest value clients are ones where we are engaging both the technical people and the people who run the business i.e.:

• Decision makers

• Business owners

• Management

These are people who are trying to manage the organizations we have as customers. They have a larger perspective of what the organization is trying to do and they think in larger price points for products since they typically do have control and understanding about budgets.

They are going to be worried about goals for the organization, timelines and budgets.