To message people effectively you need to select the time and platform they like - how do you do it?

How do you time effectively maintain connection with the family and friends that you love when so much of connection happens via texting on various platforms.

People that I love and want to connect with are often not in a place where they can pick up the phone. They might be in a library for instance. Or they might be with their friends or engaged in other activities where a phone call is an interruption.

Okay fair enough - I am pretty old and I really do find Snapchat pretty difficult.

Tell me about this new fangled solution and I will gladly use it.

Everyone has a prefered messaging platform. Personally I love iMessage on the iPhone - I wish everyone would just see the world as I do and speak to me in the way than I am comfortable in.

Yeah right.

Not going to to happen.

If you want people to talk and hear what you have to say then you have to make it convenient for them.

I find it the most reliable and simple…. well actually may not after the latest update. Actually parts of the new interface kind of suck.

They are always on snapchat talking with their friends. I know if I use it then I will get a fast reply and it’s easy to keep in touch with them.

I think like the Solve the calendar management problem problem this is a market opportunity which has a very large potential upside with many many customers.